MerchButler Resources — guides, calculators, and playbooks for buying merch in bulk
Retreat Swag That Does Not End Up in a Drawer
The branded tote-and-water-bottle combo has been the default retreat gift for so long that nobody bothers to justify it anymore. It's cheap, it ships easily, and the vendor has a template ready. It also ends up in the back of a closet…
Trade Show SwagSaaS Conference Swag, By Event: Dreamforce, SaaStr, HumanX
Generic conference swag is basically expensive landfill. The companies that consistently run out of items before noon on day two aren't ordering more stuff, they're ordering the right stuff for that specific event, with a distribution…
Swag SpotlightsStanley Flowstate Spring Bottle 20oz: A Swag Spotlight
There is a version of company swag that lives in a drawer and a version that gets used every single day. The Stanley Flowstate Spring Bottle lands firmly in the second category, which makes it worth a serious look if you are buying branded…
Remote Employee Welcome Kit: The Operational Logistics
The thing nobody warns first-time People Ops folks about is that a remote welcome kit is 80 percent operations and 20 percent product selection. Pick the wrong fulfillment model and a great kit arrives 4 days late. Pick the wrong sizing…
Nonprofit Golf Tournament Swag: A Sponsor-Tier Framework
A nonprofit golf tournament is an unusual fundraising event because the swag is genuinely part of the product. A $300-per-player tournament is paying for a round of golf, lunch, and a tee gift bag. If the bag is junk, the renewal rate…
Church Youth Group T-Shirts: A First-Time Pastor's Guide
You are the new youth pastor. The mission trip is in 8 weeks. The senior pastor mentioned that "we usually do shirts" and wandered off. You have not done this before. You are not sure where to start. This is the version that does not…
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